Summary
NU Advisory Partners, an AI and tech-led executive search firm, has successfully placed Guillermo Santa Cruz as the new president of NASCAR’s Homestead-Miami Speedway. With an extensive background in media, sales, and sports entertainment, Mr. Santa Cruz is expected to lead the Speedway into its next phase of growth and prominence as a top motorsports facility. His experience with major networks like Univision, Telemundo, and NBC-Telemundo, combined with his deep ties to South Florida, makes him a fitting choice for this role.
Quote
“Guillermo’s vast experience in the competitive media market will help grow Homestead-Miami Speedway into its next phase as one of the preeminent motorsports facilities,” said Chip Wile, NASCAR’s senior vice president and chief track properties officer.
Link to the Full Article
Read the full article, published on August 7, 2024, on Hunt Scanlon Media.
Our Take
We’re thrilled to have played a part in bringing Guillermo Santa Cruz on board at Homestead-Miami Speedway. His diverse background and deep connection to the South Florida community will undoubtedly contribute to the track’s continued success and expansion. At NU Advisory Partners, we leverage AI and other technologies to enhance our search processes, ensuring we recruit leaders who not only have the professional expertise but also align with the cultural and strategic goals of our clients.
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