Samantha German

Associate Partner

LinkedIn Profile

Sam is an Associate Partner at NU Advisory Partners. Known for her drive, authenticity, and sense of humor, Sam focuses on recruiting sales and marketing leaders into high-growth technology companies across all asset classes.

Sam has over twelve years of experience in executive search, most notably with SPMB, where she helped launch the firm’s Emerging Markets practice, focused on partnering with exceptional technology companies headquartered between the coasts.

Education

College of the Holy Cross: BA (History & Psychology)

Personal

A multiple hundred-mile ultramarathon finisher, Sam lives an adventurous life in Boulder, Colorado, with her husband, toddler son, and border collie. Book lover. Pop culture nerd. Kansas City Chiefs fan by marriage.